Pharmaceutical Market Research & Strategy
Combining data from all the relevant channels across the managed care market enables you to keep an edge over the competition and help manage contract lifecycles, pricing, and regulatory compliances from health agencies.
- Claims Reporting
- Licensing Evaluation
- Cost-Benefit Analysis
- Managed Care Landscape
- Compliance and Persistence Studies
- Pricing and Reimbursement Analysis
- Health Economics and Outcomes Research
We make sure that your marketing practices are constantly updated with multiple, variable approaches.
Get comprehensive insights into market trends from size, growth, barriers and market share and predict how the competition will respond.
Design of Experiments
Transform product designs, manufacturing processes and product reliability with complex computing methods devised by our experts.
Competitive Landscape and Positioning
Direct your market positioning by analyzing competitor objectives and strategies. Determine the functional and emotional requirements of your customers with qualitative and quantitative analysis.
Brand Tracking and Company Reputation
Get a complete view across your entire organization by analyzing stakeholders, customers, suppliers, regulatory authorities, social media and company employees and measure brand image and your company’s reputation.
Segmentation and Targeting
Identify patients and physician groups according to their behavior and target the right products, and audiences.
Advertising Spend Optimization
Use predictive modeling to analyze historical data and forecast advertising costs. Gather data from multiple advertising avenues that include digital and print media to evaluate specific tactics.
Analyze physician prescribing behavior and empower medical representatives with key insights on the effectiveness of multiple sales channels.
- Sales Call Planning
- Territory Alignment
- Salesforce Effectiveness
- Segmentation and Targeting
- Salesforce Sizing and Resource Optimization
- Design of Compensation Programs and Incentive Programs
Pharmaceutical Supply Chain
Utilizing the massive amounts of datasets with detailed analytics can significantly optimize operations and supply chain and enable you to meet industry challenges and complexities. Take the right decisions by analyzing the data coming through at both ends of the supply chain.
Maintain a healthy working capital ratio and increase profitability. Measuring the deviations in cost related data from all over the supply chain can help your company identify the performance of the products and let you decide whether to continue or stop the supply. The cost saved here can be directed towards other research.
- Demand Visibility
- Inventory Visibility
- Transportation Analytics
- Manufacturing Analytics
- Network Optimization